Blogs
January 16, 2024

Truent’s New Segmentation and Alerts is LIVE!

Truent’s New Segmentation and Alerts is LIVE!

New mobile apps to keep an eye on

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What new social media mobile apps are available in 2022?

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Use new social media apps as marketing funnels

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Try out Twitter Spaces or Clubhouse on iPhone

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Try out Twitter Spaces or Clubhouse on iPhone

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When resources and time are limited, it can be challenging to maintain a pulse on market intelligence even when armed with the most accurate, verified intent data available for banks and credit unions. You need to be able to focus on your highest probability opportunities and organize your limited team on the prospects that matter. There is just no time for the guesswork that comes with traditional GTM motions. 

Today, we’ve deployed Segmentation & Alerts for all Truent customers to ensure that your team can devote all of your efforts to accounts most likely to convert. This new feature will allow revenue teams to develop customized, dynamic account segments from real time buyer intent data for over 9,000 US based banks and credit unions.

With Segmentation & Alerts, Truent customers can:

  • Prioritize and focus teams on the buyer journey for their Ideal Customer Profile (ICP) to ensure all efforts are spend on high value prospects
  • Customize segments using 23 Firmographic and Intent Data Filters
  • Deliver email alerts directly to team members who can act in real time
  • Monitor behavioral trends for the most important accounts to inform future strategic priorities

Whether you are a small team just getting started or a large enterprise, Truent’s Segmentation and Alerts Feature allows you to execute an Account Based Marketing strategy that aligns with your goals. 

Only interested in Credit Unions with an asset size of $1B or more who are researching loan origination software? 

No problem, you can set up a segment in less than a minute and be notified every time a new account enters the segment.

Want to get more granular and see all Banks with an asset size of $100M - $1B that are showing intent for Digital Banking, have engaged with one of your competitors and visited a lead form on your website in the past 30 days?

Yup, it can do that, too!

Truent was built to make you more efficient while delivering a buying experience your prospects want. With Segmentation and Alerts, you can spend more time building relationships with mutually beneficial prospects instead of wasting time chasing prospects who aren’t in the market.

No one should have to “do more, with less” when they can “do more, for less” and see better results. 

Reach out if you are ready to focus your efforts and maximize your results.